Grace is the strategic brain behind the extraordinary rise of The Diary of a CEO (plus We Need to Talk and Begin Again) - the global brand leader who helped scale Steven Bartlett’s podcast into a global media phenomenon with over a billion views.
She’s since shifted from global director to a creator-entrepreneur, building her own creator-led business and audience of 300K+ across platforms. She now works with companies and leaders on employee advocacy, founder brands and creator-led growth strategies and is fast becoming one of the most credible voices in modern brand building and the creator economy.
It’s not just what she’s built, it’s her ability to translate cultural shifts into frameworks businesses/leaders can actually use. She speaks from lived experience, not theory. Grace is already speaking at major marketing, creator, and leadership events globally, with talks grounded in real case studies from building one of the world’s most influential media brands and her own creator business.
Previously Grace started out working in social media, digital media and content roles, including social media management and strategy positions. She worked at Jungle Creations, freelanced as a social media manager/consultant and Became one of the earliest team members of Diary of a CEO.
Her previous events include, PMW Unlocked London, Virgin, Clifford Chance LLP, Adobe Express, eTail London, Ideas Fest, IAB UK, Manychat, South African Future Trust Summit.
A sought-after speaker and thought leader, Grace has delivered talks at Penguin Random House, Red Bull, and leading global industry conferences, sharing insights on brand-building, the creator economy, and podcast strategy. With a combined audience of over 270K followers, she helps brands and creators transform attention into lasting influence through strategic storytelling and community-driven growth.
KEYNOTE TOPICS
Employee Ambassadors, Why Your People Are Your Most Powerful
Distribution Channel
How modern organisations turn employees into trusted voices without forcing
personal brands or corporate scripts. A practical look at credibility, culture and
storytelling, and why employee-led advocacy now outperforms traditional brand
marketing in the attention economy.
The Creator Economy, What’s Actually Working Now (and What Comes Next)
A grounded, no-hype look at how the creator economy has evolved, where real value
is being created today, and what brands and leaders need to understand to stay
relevant in the next phase.
Creator Entrepreneurs, Why the Next Billion-Dollar Consumer Brand Will Be
Built This Way
How audience-first businesses are changing the rules of brand building, why
distribution now beats product, and what founders and companies can learn from
creator-led growth models.
How to Build a Brand People Obsess Over
The ingredients behind brands that earn attention, loyalty and advocacy. A practical
framework for turning storytelling, consistency and culture into long-term brand
equity.
Personal Branding in the Attention Economy
Why personal brands have become a career and business advantage, and how to
build credibility and visibility without playing the algorithm or chasing vanity metrics.
Community Is the Strategy
Why “community” is everywhere right now, why most brands get it wrong, and how
genuine connection, belonging and participation drive growth when done properly.
FIRESIDE CHATS AND PANEL TOPICS
Grace regularly speaks on the following in a conversational, audience-led format.
Personal branding
Social media marketing
Brand building in the modern attention economy Content creation and storytelling
Podcasting and long-form media
The creator economy and creator-led businesses
Marketing strategy for modern brands
The role of AI within content, marketing and creator businesses
AI is always framed as an enabler within these contexts, not as a standalone
technical topic